We lived in an era where social media influence us a lot and I think having a social media account could help us to engage with our audience as well as promoting our podcast to newer audience. Social media that got me the idea the most are do you see what i see? and malam kliwon its a horror podcasts targeting Indonesian audience. they have a unique way to sponsor their podcast through their social media.
First podcast that im going to talk about is podcast malam kliwon, they have a unique way to attract audience through their social media, They used reels to promote their new episode of podcast and giving a bit of a preview to give that curiosity feeling to the audience.
Not only to promote their new upcoming episode, they try to engage with the audience with a funny video that is still related to their podcast genre. This will make the instagram page a bit more refresh from all the promoting and you could see as well that they have more people leaving a comment than the previous image
for this podcast its similar to the first podcast but its more into them promoting their podcast. I took one of their ideas where they take from their audience story and plug their Instagram account in the post, This will could help them as well as the audience, it help them so they could produce more content for the audience and for the fans, they could feel satisfaction that they story got chosen by a famous podcast it's a win win solution.
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